Producer & Creative
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AC/DC

In 2024 Olivia served as the content lead for a year-long campaign celebrating the 50th anniversary of AC/DC. She collaborated with marketing, advertising, and artist development teams across Legacy Recordings to honor the band's iconic catalog by developing a cohesive content campaign alongside their 2024 European tour. She created engaging content series and activations that kept fans excited, including the creation of a special effects-driven video that transformed River Plate Stadium in Argentina into a spinning AC/DC vinyl and captivated millions of fans worldwide. The video became the band’s most engaged Instagram post to date, sparking conversations across fan communities and media outlets. The 50 Years of AC/DC campaign not only celebrated the band’s legendary status but introduced their music to a new generation of listeners, bridging generational gaps and solidifying AC/DC’s relevance in today’s music culture.